Driving brand and demand in Italy
TechTarget offers a network of more than 140 niche technology websites dedicated to providing IT professionals deep, technical content to use in technology purchase decisions, including a dedicated resource section of ComputerWeekly.com/Italy.
It is this combination of globally relevant articles about specific technologies combined with locally relevant news, CIO interviews and case studies, attracts a critical mass of serious IT buyers from across the region.
Through Activity IntelligenceTM – our behavior-based tracking of Italian users across our network on more than 10,000 technology topics – TechTarget enables tech companies to reach, influence and develop pipeline from prospects relevant to their solutions within the region.
In addition, TechTarget has a long-standing partnership with Network Digital360, a local publisher with the same dedication to providing IT professionals with valuable content to help them make informed IT purchase decisions. Network Digital360 operates two Italian websites in partnership with TechTarget – SearchDataCenter.it and SearchSecurity.it. Together TechTarget and Network Digital360 provide reach within the Italian IT market for EMEA marketers tasked with driving pipeline from the region.
1.5M+
unique network visitors
188K
total members
4,200
new members per year
6,100
in-market leads delivered quarterly